Web & digital content

Web

At RuralBrand™ we partner with specialist on-line developers who provide guidance on the technical requirements for digital strategy and development. We have made it our business to be across the numerous digital technologies, meaning we are well placed on choosing the optimal development pathway.

Our process is multi-stage. 1/ from strategy, we map out a functional specification and earmark technical pathways. 2/ drawing from the brand platform, our creative designers develop the on-line theme, usually creative multi-layered .psd file(s) containing all the visual, motion and text elements representing the web architecture. 3/engaging the web developer for file conversion for site construction  4/ testing and final web serving.

Ruralbrand™ can deliver a turnkey web solution by project managing the outcome to completion or in part by developing copy, on-line brand assetts, themeing and architecture.

Digital content

We incorporate a wide range of digital marketing strategy techniques and technology to ensure your promotional campaigns have the best chance of success. - See more at: http://www.traffic.com.au/expertise/digital/#sthash.M3zHs6R4.dpuf

We incorporate a wide range of digital marketing strategy techniques and technology to ensure your promotional campaigns have the best chance of success. To illustrate the point, view our drone video.

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Above is a cut from a storyboard for a TVC that RuralBrand produced. RuralBrand project managed the whole gig, including AV production, directing and writing the voice-over script. We also put it to air.

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Print advert accompaning a TVC campaign. The rootball image was produced by digging up a space plant, washing out the roots, then suspending the plant mid-air with fishing line. It was then photographed against a white sheet so we could etch out the detail.

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Client brochure. The focus here is authenticity and relevance. This RuralBrand image was captured using a 10mm lens and flash.

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RuralBrand have specialist expertise in designing Ag-Chem labels compliant to the APVMA guidelines.

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Front cover and masthead of the Australian DairyFarmer Magazine. RuralBrand produced  advert. Wonderful photo shoot capturing Freisans and Jerseys in frame along with the money shot of the dairyfarmer with a ryegrass plant. Specialised wide lens used.

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Technical AV video project. RuralBrand constructed assets creating the first frame to introduce the project.

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Filming a bio-degradable plastics project at a landfill site in regional NSW for BASF plastics division. Peter Frank, moving picture guru (left) and RuralBrand producer/director, Peter Shaw (right).

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Front cover of a technically focused product brochure dropped out in the Land in early Autumn 2012.

Pac broch 2013

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